SAESO plans, manages, and executes on product, data, front-end, and back-end technology functions to deliver mobile and web customer expeirence that meet customer expectations without introducing unneccesary cost of technology operations. Whether platform migrations or new builds, SAESO will ensure the technology platform is designed to deliver a consistent customer experience.
Marketing Data Platforms
Data-driven marketing automation and modern consumer engagement depend on marketing platforms like Customer Data Platforms (CDPs) that bring together data, experience orchestration, and activiation endpoints within the same platform. SAESO can support the development of these marketing capaibilities from evaluation to implementation -- whether piecing together best of breed or implementing a monolithic marketing stack. SAESO will handle data architecture and governance, data strategy, and MarTech Integration to quickly begin delivering against Marketing's prority use cases and take the capabilitites to maturity.